Facebook Ads Case Studies
Case Studies from Several of our Social Media Marketing Campaigns
Social media marketing platforms, such as Facebook significantly helps increase businesses revenue when adequately managed. Most businesses choose social media marketing over search engine marketing genuinely because of the cost and results differences; however, it can backfire on you.
Our listed case studies below show you how our managed social media marketing services significantly boosted our client’s revenue.
Our Goals
- Lower the cost of leads and conversions.
- Maximum results on marketing investments.
- Continuously test and optimise for improved ad performance.
Local Gym
Our client noticed a significant decrease in leads entering their funnel prior to reaching out to us. They gave Facebook Ads a shot when they’ve struggled to get results they wanted with several marketing agencies they’ve worked within the past.
After our initial onboarding meeting. We noticed a few issues on their landing page built by another marketing agency which affected their conversion rate. We later optimised their landing page and offer in their ads campaigns, generating more leads under a single month than they could generate in 90 days.
As a result, our team:
- Generated over 40 qualified leads.
- Improved their conversion rate by 30%.
- Generated a 15.3x Return on Investment (ROI)
- Implemented our lead nurturing system to smoothen the sales process.
Mechanical & Automotive
Our client, who sells automotive parts and merchandise on their e-commerce store wanted to benefit from Black Friday sales in 2019. Given they have an already established, recognisable brand in their niche they saw a window of opportunity.
We have tested multiple ad variations for the main and retargeting campaigns. After black Friday weekend ended, we have generated a large a typical month’s worth of income for their store in just 3 days.
Working overtime to maximise the results for our client, our Black Friday campaign:
- Cost a little over $2,800 in ads.
- Generated over $175,000 in purchases.
- Returned 62x the Ad Spend.
